Naming Matters: IP Rights Management software
Make Better, Faster, More Cost Effective Naming Decisions
Naming Matters is a brand automation platform that screens candidate brand and product names for availability and conflict risk before commitment. It combines algorithms, natural language processing, phonetic similarity, and advanced search to rate, rank, and visualize conflicting names, serving naming professionals, design firms, and IP counsel.
Product
Naming Matters
Use cases
Headquarters
United States
Last updated
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What Naming Matters does
A spin-off from naming firm Master-McNeil, the platform lets users upload batches of names and see visualized conflict results in seconds, enabling early elimination of risky candidates. Features include collaboration folders for teams and clients, an Augmented Creativity suite offering keyword, prefix, and suffix techniques, and a Professional tier with monthly founder consultation. It is positioned as a self-service tool that reduces reliance on attorney time during name clearance.
What it does
Naming Matters core capabilities
Instant Insights
Visualized conflict results showing name availability in seconds.
Collaboration Tools
Manage projects, save searches, share results with teams and clients.
Augmented Creativity Suite
Name creation tools using keywords, prefixes, and suffixes.
Keywords
Reliable name creation technique using keyword input.
Prefixes We Like
Curated prefix tools to generate candidate names.
Suffixes We Like
Curated suffix tools to generate candidate names.
Technical specifications
- Natural language processing
- Phonetic similarity algorithms
- Advanced search techniques
- Conflict visualizations
- Batch name upload
- Folder-based project management
- Protected by U.S.
Who it is for
Who Naming Matters is built for
Target audience
- Large Law Firm
- In-House Legal Teams
Case studies
No case studies yet
Naming Matters doesn’t have a client-confirmed case study on DreamLegal yet. Try exploring different products for exploring case studies.
Trust & compliance
Naming Matters security at a glance
Security certifications
Named enterprise customers
Pricing details
Naming Matters pricing
Starting price
Pricing model
Free version
Subscription tiers including a Professional plan with monthly founder consultation time.
Product videos & screenshots
See Naming Matters in action
Product interface
Naming Matters Interface
Comparisons
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Transparency
Naming Matters sources
Pages used to generate and verify this profile.
FAQs
Frequently asked questions about Naming Matters
No. TMViz, the company behind Naming Matters, explicitly states it is not a law firm or a substitute for an attorney. It cannot provide legal advice, trademark opinions, or legal strategy. Communications with the service are protected by its privacy policy but are not covered by attorney-client privilege or work product protections.
Naming Matters is a spin-off from Master-McNeil, a naming firm with over 30 years of experience creating brand names. The platform was built to solve the time and cost of checking name availability during the naming process, a bottleneck the founders experienced in their own name creation work.
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